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Instructors: Prof. Dr. rer. pol. Reiner Quick
Event type:
Lecture
Org-unit: Dept. 01 - Law and Economics
Displayed in timetable as:
vl_Strat. Contr.
Subject:
Crediting for:
Hours per week:
2
Language of instruction:
German and English
Min. | Max. participants:
- | -
Course Contents:
- Objectives of management accounting
- overview of operational management accounting
- concept of strategic management accounting
- techniques to prepare future prospects
- techniques to analyse strategic business environment (e. g. PEST analysis, Porter's Five Forces, SWOT analysis)
- techniques to develop strategies for business segments (e. g. Porter's generic strategies, portfolio analyses)
Literature:
Horvath, P.: Controlling
Baum, H.-G., Coenenberg, A. G., Günther, T.: Strategisches Controlling
Küpper, H.-U.: Controlling
Schultz, V.: Basiswissen Controlling
Preconditions:
None
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