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Instructors: Prof. Dr. rer. pol. Reiner Quick
Event type:
Lecture & Exercise
Org-unit: Dept. 01 - Law and Economics
Displayed in timetable as:
vu_Strat. Contr.
Subject:
Crediting for:
Hours per week:
2
Language of instruction:
German and English
Min. | Max. participants:
- | -
Course Contents:
Objectives of management accounting, overview of operational management accounting, concept of strategic management accounting, instruments to prepare future prospects, instruments to analyze strategic business environment (e. g. PEST analysis, Porter's Five Forces, SWOT analysis), instruments to develop strategies for business segments (e. g. Porter's generic strategies, portfolio analyses)
Literature:
Horvath, P.: Controlling
Baum, H.-G., Coenenberg, A. G., Günther, T.: Strategisches Controlling
Küpper, H.-U.: Controlling
Schultz, V.: Basiswissen Controlling
Preconditions:
None
Online Offerings:
moodle
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